The new and improved Colgate Total ® tooth paste reduces bacteria on teeth, tongue, cheeks and gums for whole mouth health. It provides up to 12 hours of protection against bacteria^ which helps prevent cavities, plaque, gum problems, sensitivity, tartar, enamel, staining and bad breath. Now with Colgate Total ® Charcoal Deep Clean Toothpaste's active cleaning formula, it fights plaque even between teeth and hard to reach spaces.

(Glycerin,Water,Hydrated Silica,Sodium Lauryl Sulfate,Flavor,Arginine,Zinc Oxide,Cellulose Gum,Poloxamer 407,Tetrasodium Pyrophosphate,Zinc Citrate,Benzyl Alcohol,Xanthan Gum,Cocamidopropyl Betaine,Sodium Fluoride,Sodium Saccharin,Phosphoric Acid,Sucralose,Charcoal Powder,Mica,CI 77891)